Private beta
The AI demo agent that turns every demo into a buying signal.
Custro is an AI demo agent that gives every buyer a live, voice-guided product demo tailored to their role — then scores their intent and tells your sales team who’s ready to buy.
Live demo
See exactly what your buyers experience.
Pick a persona and watch the agent ask, then click through the product and narrate — the same live walkthrough every buyer gets.
Waiting for the buyer to finish their question…
Custro is an AI demo agent for B2B SaaS sales. Instead of a static interactive demo tour, it gives every inbound buyer a live, voice-narrated, persona-tailored walkthrough that drives the product screen and answers their freeform questions, then surfaces buying intent so sales engineers and pre-sales teams can qualify leads and see who is ready to buy.
The live demo on this page shows the agent answering four buyer personas. A CTO asks about access control, SSO and audit logs, and the agent walks through roles and permissions (RBAC), single sign-on, and an audit trail. A PM asks about usage, feature adoption and onboarding. A CMO asks about the conversion funnel, channel ROI and segments. A CFO asks about pipeline, stage health and forecast. For each persona the agent types the spoken question, pauses, then clicks through the product and narrates each section.
What is Custro?
Custro is an AI-powered demo agent for B2B software companies. It delivers interactive, voice-narrated product demos personalized to each buyer’s role and use case, available 24/7 with no rep required. As the buyer explores, Custro measures engagement and surfaces qualified buying signals — so sales teams know exactly who to follow up with and when.
What is an AI demo agent?
An AI demo agent is software that delivers a personalized, interactive product demo on its own — narrating the product, adapting to the viewer, and answering questions in real time. Unlike a recorded demo video or a static click-through, an AI demo agent responds to each buyer and reports their intent back to sales.
Interactive vs. video
Why interactive demos convert better than demo videos
Static demo videos are the same for everyone and can't answer a question. Custro's demos are interactive and personalized — the buyer talks, explores what matters to them, and gets answers instantly. That turns passive viewing into an active, qualifying conversation, and gives your team intent data a video never could.
Videos are the same for everyone
Static demo videos can't answer a question and can't tell you who watched with intent to buy versus who bounced after ten seconds.
Custro talks and adapts
The buyer talks, explores what matters to them, and gets answers instantly — turning passive viewing into an active, qualifying conversation.
Intent data a video never gives you
That conversation gives your team real buying-intent data — what a video, no matter how polished, simply can't produce.
How it works
How does Custro work?
Custro works in three steps. A buyer opens your demo link and Custro greets them, adapting to their role. It walks them through your product live, in voice, answering questions as they go. Then it scores their engagement and sends your sales team a ranked buying signal. No scheduling, no rep, no waiting.
STEP 01
Connect your product
Point Custro at your product and the content you already have. No separate demo to build — the agent learns the surfaces and stories that matter.
STEP 02
It tailors per persona
For every buyer, the agent runs a live, voice-narrated walkthrough tailored to their role — driving the screen, revealing what they care about, and answering freeform questions.
STEP 03
You get intent signals
As buyers engage, Custro surfaces buying intent and qualification signals to your sales team — so reps step in at exactly the right moment.
Custro vs. traditional demos
Not another clickable tour.
Custro combines the responsiveness of a live sales demo with the always-on scale of a demo video — and adds the buying signals neither one gives you.
Who Custro is for
See who's ready to buy — without lifting a finger.
Custro is built for B2B SaaS revenue teams — founders, sales, and growth — who want to let buyers experience the product before a sales call, qualify them automatically, and shorten the path from interest to pipeline.
Know who's ready to buy
Every walkthrough surfaces buying intent, so your team sees which accounts are leaning in — instead of guessing.
Qualified conversations only
Reps spend their time with buyers who have already experienced the product and shown intent, not cold tire-kickers.
Faster pipeline
Buyers self-serve a tailored demo the moment they're curious, compressing weeks of back-and-forth into one session.
Zero SE load
The agent runs every persona-tailored demo 24/7, freeing sales engineers from repetitive walkthroughs.
FAQ
Questions, answered.
Ready to let buyers sell themselves?
Give every buyer a live, persona-tailored demo — and see who’s ready to buy.
Private beta · Built by people who’ve run thousands of demos.